Sunday, July 26, 2009

Fighting news media bias and my new book Secrets of New Media Networking

I just finished my first edition of "Secrets of New Media Networking" my collection of ideas on how to overcome bias in the mainstream news media.

It's not about putting a check on someone else's opinions that you like or do not like, but about getting your own opinions into the mainstream news media. The mainstream news media, when it comes to "certain topics," is biased. Plain and simple. I know that because I have been in the news media now 32 years, not including six years working in high school and college newspapers.

The reality is that the extremism in the mainstream bias is the primary fuel feeding the extremism that we find in communities like the American Arab community. The bias reinforces the frustrations of the public and that frustration is consumed by anger, emotion and turns into an unreasoned support of the only option they then feel is out there for them, the loudmouthed, extremists who use violence and hatred to 1) keep their followers in a continued state of frustration and 2) provoke the conflict into more conflict and greater violence which gives them a reason to exist.

If we EVER achieved a real and genuine peace in the Middle East, for example, hundreds of thousands of activists on both sides would find themselves out of a job.

I want to put a lot of those biased activists on both sides out of a job and create a new environment where peace creates a new market that creates jobs promoting reason, moderation, understanding and truly free speech.

But my book is not about the Arab-Israeli conflict, although I do use it as an example -- my personal example of how the mainstream news media bias works. My book is about how to take the bias that YOU see in the mainstream news media to motivate you to easily create an alternative using the Internet to get your message, your views and your products out to the public. It's not hard to do using web sites, blogs of different strategic focuses and topics, social media like Facebook and MySpace, and Twitter and even brokered radio and cable TV public access. It all can come together and create a powerful market place for your views.

The book also discusses the moral responsibility of the media and journalism. It's not good to simply replace one biased media with another biased media. You want to add your views to the public discussion not stereotype, slander or discriminate against the free speech of others. You want to make the mainstream news media objective, not biased towards your opinion. You MUST adhere to principle, fairness, and give others the same that you demand, an opportunity to be heard.

The best strategy to fight extremism, terrorism and violence from extremists is to insure that your strategy includes a significant component that truly expands free speech to everyone. Achieving a fair news media system will do far more to undermine the extremists than all of the military conflict that has been launched in our history as human beings on this planet.

We would have won the Iraq War long ago if we had been more sensitive to the moderates in the Arab World who were shut out of the American effort not because of the war but because the American effort never treated them with respect or respected their views.

I hope you get a chance to check out the new books. CLICK HERE TO GET more information on the book.

-- Ray Hanania

No comments: